U of T startup Reeddi among finalists selected for inaugural Earthshot Prize
In an announcement made by Prince William, U of T renewable energy startup Reeddi was selected among the 15 finalists of the inaugural Earthshot Prize.
The Earthshot Prize is the most prestigious global environment prize in history, designed to incentivise change and help repair our planet over the next ten years. The Prize aims to turn the current pessimism surrounding environmental issues into optimism, by highlighting the ability of human ingenuity to bring about change, and inspiring collective action.
Reeddi, founded by U of T alumnus Olugbenga Olubanjo is one of the three ‘Fix our Climate’ finalists. The company already provides clean electricity to over 600 combined households and businesses monthly and is on track to adding 12,000 new households and businesses monthly by the end of 2021.
Funding from The Earthshot Prize, however, would help it go global, reaching 12,000 households per month in 2022. At this scale, the company’s production costs per unit would be cut by 30% and Reeddi would be able to successfully utilize data-driven and digitally-enabled systems to simplify customers’ journey to accessing clean, affordable energy.