Startup Marketplace
Discover unique and innovative consumer products from U of T’s B2C startups.
Are you a U of T B2C startup that would like to be featured?

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Freda Tan Art

Freda Tan is a Toronto-based painter working in oil paint. Her work visualizes flux sentience — the understanding that all matter,…
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FWPT

Forget What People Think (FWPT) is a Toronto-born streetwear clothing brand with 3 missions: 1. Empowering self confidence and promoting individuality…
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Ginny

Bianci Mensah is the founder of Ginny, a non-alcoholic, adaptogen-powered beverage inspired by culture, wellness, and intentional joy. A Canadian-Ghanaian entrepreneur…
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Groupbuyhive

Faith is the founder of Groupbuyhive, a platform that helps independent grocers and retailers digitize, scale, and better serve their customers…
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Happy Cramps

Happy Cramps offer a fast, natural solution with a disposable fabric patch infused with essential oils. It provides immediate, discreet relief…
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Helius Originals

Helius Originals is an eco-luxury business aiming to divert materials from our landfills. Sustainability is an ever-growing process, and we are…
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Higgzfield

Higgzfield is a nurturing digital world where children can explore their emotions and build essential life skills. Through relatable characters and…
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Huggabeau

Designed for open-ended play and lifelong comfort, the Huggabeau doll is a minimalist, heirloom-quality companion made from 100% linen. Its removable clothing…
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HypeDocs

HypeDocs democratizes recognition, making it easier to build confidence, and achieve your goals. They have a simple and easy to use…
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Indus Space

Indus Space connects youth and educators in the topics of STEM (Science/Technology/Engineering/Math) through Space Exploration. Through several program styles and products,…
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Just Vertical

Just Vertical builds furniture that feeds you. Their indoor vertical garden is beautifully designed to fit seamlessly into your home, restaurant,…
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La Luméa

At La Luméa, every formula is created with purpose. We design essentials that are simple to use, gentle on skin, and…
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Light & Paper

Light + Paper is a Toronto-based design studio specializing in handcrafted and laser-cut paper art, wooden home decor, and accessories.
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Mamas Life Products

Mama’s Life Products offers innovative, eco-friendly wellness and personal care products designed to support a natural, healthy lifestyle. Our commitment to…
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Matter Company

Matter Company is a Toronto-based brand specializing in all-natural, small-batch herbal skincare. It focuses on holistic products using plant-based ingredients.
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Mave & Chez

Mave & Chez slippers are luxuriously engineered and podiatrist approved. For every woman at any stage in life, these slippers provide…
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Minoa Home

Minoa supports women’s shelters by matching towel donations against every sale, also the first circular towel brand in Canada
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Morning Breath

We chew gum more than chew food. We expect food not only to fill our stomach but also to be delicious…

