Webinar: Selling in New Global Markets: Vetting for the Right Partner to Support Your Sales Strategy

On October 20, join MaRS and Export Development Canada (EDC) as we discuss how to vet potential partnerships to support your global sales strategy. Hear key lessons learned from entrepreneurs who have successfully expanded globally and find out how they are adjusting to building new partnerships when they cannot be physically present in the market. Trade experts from EDC will add to the discussion to share insights as on-the-ground representatives helping Canadian businesses grow their sales internationally. They’ll cover:
  • Identifying the right partner to help you expand your sales efforts in a new market
  • Vetting partners to ensure they align with your business objectives
  • Preparing your business to be vetted by prospective partners
  • Evaluating the success of a partnership