Intellectual property (IP) is an important value driver and putting an IP management strategy in place is critical to the successful development of a business. Organizations of all sizes, and most particularly SMEs, inevitably face unique challenges and opportunities in IP management and identifying, generating, and exploiting intellectual property can lead to sustainable (and in some cases significant) competitive advantages and avoidance of risks.
Join Digital Supercluster for this 60-minute session where the panel will share global thought leadership insights from their recent book, Intellectual Property Management for Startups: Enhancing Value and Leveraging the Potential, take your questions and discuss:
- Key considerations in developing your IP management strategy to mitigate risk, create and capture value, and lay the groundwork for sustainable growth
- The role of investment in IP
- IP-backed financing and how organizations can prepare for it.