Learn how to amplify public awareness of your startup with a zero-dollar marketing budget by leveraging the power of PR and media outreach.

About this event

Calling all U of T startup founders and entrepreneurs! Join us for Media Training 101 for Startups for an introduction to the dos and don’ts of media relations.

A strong media relations strategy is key to growing the public awareness of your business. When done right, you can reap the rewards of earned media in the form of an article mentioning or even featuring your brand.

In this workshop, BetaKit Editor in Chief Douglas Soltys will provide you with the proper mindset to approach media relations, tangible action items to ensure your company is ready, and explicit instructions on how not to mess it up.