{"id":5279,"date":"2021-08-24T15:21:45","date_gmt":"2021-08-24T15:21:45","guid":{"rendered":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/startup\/nymi\/"},"modified":"2021-09-14T01:48:53","modified_gmt":"2021-09-14T01:48:53","slug":"nymi","status":"publish","type":"startup","link":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/startup\/nymi\/","title":{"rendered":"Nymi"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-textured wp-block-group--logo-hero is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center wp-block-columns--logo-hero has-dark-blue-color has-text-color is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column wp-block-column--logo is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><figure class=\"aligncenter wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-content\/uploads\/sites\/4\/2021\/08\/bionym.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-content\/uploads\/sites\/4\/2021\/08\/bionym.jpg 150w, https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-content\/uploads\/sites\/4\/2021\/08\/bionym-131x131.jpg 131w, https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-content\/uploads\/sites\/4\/2021\/08\/bionym-100x100.jpg 100w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column wp-block-column--text is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">        <div class=\"breadcrumb breadcrumb--center\">\n            <a href=\"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/startup\/\" class=\"breadcrumb__link\">startup<\/a>        <\/div>\n    \n\n<h1 class=\"has-text-align-center wp-block-post-title has-text-color has-dark-blue-color\">Nymi<\/h1>\n\n<div class=\"has-text-align-center wp-block-post-excerpt has-regular-font-size\"><p class=\"wp-block-post-excerpt__excerpt\"> <\/p><\/div>\n\n\n    \n<div class=\"wp-block-ob-blocks-buttons aligncenter wp-block-ob-blocks-buttons--row\">\n      <a class=\"wp-block-ob-blocks-single-button is-style-default has-regular-font-size has-ute-blue-color\" \n        href=\"https:\/\/www.nymi.com\/\"        target=\"_blank\"                ><span class=\"wp-block-ob-blocks-single-button__text\">Website<\/span>\n      <\/a>\n\n    <\/div>\n\n    <\/div>\n<\/div>\n<\/div>\n\n\n\n\n                      <!-- COURSES TITLE BAR  (will only show in the \"course directory\" block variation)-->\n                <div class=\"wp-block-ob-blocks-search-filter__courses-title-bar\">\n                  <span class=\"department-column\">Department <\/span>\n                  <span class=\"campus-column\">Campus <\/span>\n                  <span class=\"name-column\">Course Name <\/span>\n                  <span class=\"code-column\">Code <\/span>\n                  <span class=\"level-column\">Level <\/span>\n            <\/div>\n         <div class=\"post-container post-container--grid post-container--grid-4 post-container--multiple-posttypes post-container--masonry\">\n                     \n    <div class=\"single-post single-post--post single-post--no-image\" data-card-type=\"post\">\n                                <div class=\"single-post__content\">\n                                        <div class=\"single-post__title-bar \">\n                                                                        <a href=\"https:\/\/www.utoronto.ca\/news\/changing-tack-how-u-t-startup-nymi-found-unexpected-lucrative-niche\" aria-label=\"Changing tack: How U of T startup Nymi found an unexpected, but lucrative niche: Link opens in a new tab\" target=\"_blank\" class=\"single-post__title-link\">\n                        \n                        <h3 class=\"single-post__title \">Changing tack: How U of T startup Nymi found an unexpected, but lucrative niche&nbsp;<\/h3>\n                                                <\/a>\n                                            <\/div>\n\n                                    <p class=\"single-post__text\">\n                        Nymi, a University of Toronto startup, made a big splash five years ago when it first&nbsp;unveiled a wristband that uses people&#8217;s heartbeats to wirelessly log them into iPhones, iPads and&#8230; 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