{"id":2196,"date":"2021-08-05T09:55:33","date_gmt":"2021-08-05T09:55:33","guid":{"rendered":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/?post_type=spotlight&p=2196"},"modified":"2021-09-03T19:13:54","modified_gmt":"2021-09-03T19:13:54","slug":"this-is-the-place-to-bring-the-farm-right-to-your-table","status":"publish","type":"spotlight","link":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/spotlight\/this-is-the-place-to-bring-the-farm-right-to-your-table\/","title":{"rendered":"This is the place to bring the farm right to your table"},"content":{"rendered":"\n
\n spotlight<\/a> <\/div>\n \n\n

This is the place to bring the farm right to your table<\/h1>\n\n
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University of Toronto startup Just Vertical created a hydroponic garden that allows us to access fresh vegetables easily and affordably, no matter where we live.<\/h2>\n\n\n\n

The idea for U of T\u2019s urban farming startup Just Vertical germinated in a classroom.<\/p>\n\n\n\n

Co-founders Conner Tidd and Kevin Jakiela were master\u2019s students at the University of Toronto, studying sustainability management, when they discovered they shared an interest\u2014they were both fascinated with hyper-local, sustainable agriculture.<\/p>\n\n\n\n

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