{"id":7933,"date":"2021-02-19T00:00:00","date_gmt":"2021-02-19T00:00:00","guid":{"rendered":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/event\/media-training-for-startups-101-with-betakit\/"},"modified":"2021-09-09T18:31:06","modified_gmt":"2021-09-09T18:31:06","slug":"media-training-for-startups-101-with-betakit","status":"publish","type":"event","link":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/event\/media-training-for-startups-101-with-betakit\/","title":{"rendered":"Media Training for Startups 101 with BetaKit"},"content":{"rendered":"\n<div class=\"wp-block-group wp-block-group--pattern-hero has-white-color has-dark-blue-background-color has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n            <div class=\"breadcrumb breadcrumb--center\">\n            <a href=\"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/event\/\" class=\"breadcrumb__link\">event<\/a>        <\/div>\n    \n    <h2 class=\"has-text-align-center has-large-font-size wp-block-post-title\">Media Training for Startups 101 with BetaKit<\/h2>\n\n            <div class=\"wp-block-ob-blocks-graphic-pattern\">\n            <div class=\"featured-pattern\">\n                    <div class=\"featured-pattern__shape shape--square\" style=\"background-color: #a45b85\"><\/div>\n                    <div class=\"featured-pattern__triangle\"><\/div>\n                    <div class=\"featured-pattern__pattern\"><img decoding=\"async\" src=\"https:\/\/entrepreneurs.utoronto.ca\/ip-educationwp-content\/uploads\/sites\/4\/2021\/08\/ute-4x4pattern-circles-hash4tri.svg\" \/><\/div>\n                <\/div>        <\/div>\n    \n    \n<\/div>\n\n\n\n<div class=\"wp-block-columns wp-block-columns--standard-sidebar is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n    \n    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n         <p data-key=\"11\"><span data-key=\"12\">Media relations is key to growing the public awareness of your business. When done right, you can reap the rewards of earned media in the form of an article mentioning or even featuring your brand. <\/span><\/p>\n<p data-key=\"13\" data-slate-fragment=\"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\"><span data-key=\"14\">In this workshop, BetaKit Editor in Chief Douglas Soltys will provide your startup with the proper mindset to approach media relations, tangible action items to ensure your company is ready, and explicit instructions on how not to mess it up.<\/span><\/p>\n<a href=\"https:\/\/www.eventbrite.ca\/e\/media-training-for-startups-101-with-betakit-tickets-144070549893\">Click here to register<\/a>.\n\n&nbsp;\n    <\/div>\n    \n\n    \n    <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n        \n        <div class=\"wp-block-columns wp-block-columns--fifty-fifty is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n            \n            <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n                 \n                  <div class=\"wp-block-ob-blocks-post-metadata event_date \">\n                           <span class=\"wp-block-ob-blocks-post-metadata__label label\">Date<\/span>\n                        <div class=\"wp-block-ob-blocks-post-metadata__value has-regular-font-size has-text-color has-text-grey-color\">Friday, March 26, 2021<\/div>\n         <\/div>\n         \n   \n            <\/div>\n            \n\n            \n            <div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n                 \n                  <div class=\"wp-block-ob-blocks-post-metadata social_share \">\n                           <span class=\"wp-block-ob-blocks-post-metadata__label label\">Share this page<\/span>\n                        <div class=\"wp-block-ob-blocks-post-metadata__value has-regular-font-size has-text-color has-text-grey-color\">\n      <ul class=\"wp-block-social-links has-icon-color is-style-logos-only is-layout-flex wp-block-social-links-is-layout-flex\"><li style=\"color:#002A5C\" class=\"wp-social-link wp-social-link-linkedin 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c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Twitter<\/span><\/a><\/li>\n      <li style=\"color:#002A5C\" class=\"wp-social-link wp-social-link-mail has-blue-color wp-block-social-link\"><a href=\"mailto:?subject=U%20of%20T%20Entrepreneurship:%20Media%20Training%20for%20Startups%20101%20with%20BetaKit&#038;body=Check%20it%20out%20here:%20https%3A%2F%2Fentrepreneurs.utoronto.ca%2Fip-education%2Fevent%2Fmedia-training-for-startups-101-with-betakit%2F\" target=\"_blank\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" 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class=\"wp-block-ob-blocks-post-metadata event_link \">\n                        <div class=\"wp-block-ob-blocks-post-metadata__value has-regular-font-size has-text-color has-text-grey-color\">\n    \n               <div class=\"wp-block-ob-blocks-buttons aligncenter wp-block-ob-blocks-buttons--row\">\n                  \n      <a class=\"wp-block-ob-blocks-single-button is-style-default aligncenter has-regular-font-size has-ute-blue-color\" \n        href=\" https:\/\/www.eventbrite.ca\/e\/media-training-for-startups-101-with-betakit-tickets-144070549893\"        target=\"_blank\"                ><span class=\"wp-block-ob-blocks-single-button__text\">Find out more<\/span>\n      <\/a>\n\n    \n               <\/div>\n            \n    <\/div>\n         <\/div>\n         \n   \n\n\n         \n            \n   \n\n        \n   \n        \n        <div class=\"wp-block-ob-blocks-related-posts-sidebar is-style-textured has-dark-blue-color has-pale-grey-background-color has-text-color has-background\">\n             \n                  <div class=\"wp-block-ob-blocks-post-metadata wp-block-ob-blocks-post-metadata--related-posts\">\n                           <h4 class=\"wp-block-ob-blocks-post-metadata__label has-small-font-size\">Organized by<\/h4>\n                                       <a href=\"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/company\/u-of-t-entrepreneurship\/\" class=\"tag tag--company\" title=\"company: U of T Entrepreneurship\"><span class=\"tag__marker\"><\/span><span class=\"tag__text\">U of T Entrepreneurship<\/span><\/a>\n                     <\/div>\n         \n   \n             \n                           \n   \n             \n                           \n   \n             \n                           \n   \n             \n                           \n   \n        <\/div>\n          \n\n\t\n    <\/div>\n    \n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Media relations is key to growing the public awareness of your business. When done right, you can reap the rewards of earned media in the form of an article mentioning or even featuring your brand. In this workshop, BetaKit Editor in Chief Douglas Soltys will provide your startup with the proper mindset to approach media relations, tangible action items to ensure your company is ready, and explicit instructions on how&#8230;<\/p>\n","protected":false},"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"feed":[],"event-type":[],"class_list":["post-7933","event","type-event","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/event\/7933","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/event"}],"about":[{"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/types\/event"}],"version-history":[{"count":4,"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/event\/7933\/revisions"}],"predecessor-version":[{"id":13439,"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/event\/7933\/revisions\/13439"}],"wp:attachment":[{"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/media?parent=7933"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/categories?post=7933"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/tags?post=7933"},{"taxonomy":"feed","embeddable":true,"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/feed?post=7933"},{"taxonomy":"event-type","embeddable":true,"href":"https:\/\/entrepreneurs.utoronto.ca\/ip-education\/wp-json\/wp\/v2\/event-type?post=7933"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}