Innovation as a Competitive Advantage with Square Co-founder, Jim McKelvey

The world’s largest technology companies possess the resources, runway, and R&D infrastructure to tackle many problems. And yet, fledgling startups sometimes manage to develop products that capture a market and change the world.

What’s the secret to the tech-world version of David beating Goliath? The answer: using innovation as a competitive advantage.

When credit card issues impacted Jim McKelvey’s business, he co-founded Square, a platform that facilitated payment transactions on a smartphone. Against all odds, Square not only vanquished a rival service from Amazon, but also grew into a billion-dollar business.

How will you leverage innovation to take your company to the next level?